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BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260311T100000
DTEND;TZID=America/New_York:20260311T120000
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CREATED:20260223T173335Z
LAST-MODIFIED:20260223T173335Z
UID:10004587-1773223200-1773230400@www.innovate757.org
SUMMARY:SEO & Social Selling Webinar
DESCRIPTION:Promotional Video HERE \nOverview of the Live Webinar \nThe following will be covered during this live webinar: \n\nPower of SEO and social media for attracting customers\, including local SEO to precisely target your market.\nWebsite optimization for lead generation. How personas\, message maps\, and content calendars help to make your website and social media footprint more attractive when integrated.\nSocial selling as an amplifier of your existing sales and marketing strategy. Learn to build an omni channel presence and customer journey for faster wins.\nWhat your digital channel strategy needs\, to be effective in terms of content\, technology and investment.\nHow to effectively use paid media and advertising. Cost savings of optimizing your website and SEO to maximize paid media spend and ROI.\n\nSpeaker: Hussain Shah\, Subject Matter Expert – Digital Marketing\, Mason SBDC & Timm Johnson – Director\, Mason SBDC \nLearn more at the link provided.
URL:https://www.innovate757.org/event/seo-social-selling-webinar/
LOCATION:Virtual
CATEGORIES:Business,SBDC
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260219T100000
DTEND;TZID=America/New_York:20260219T120000
DTSTAMP:20260202T181557Z
CREATED:20260202T181557Z
LAST-MODIFIED:20260202T181557Z
UID:10004520-1771495200-1771502400@www.innovate757.org
SUMMARY:Building Your Value Proposition Design (VPD) Webinar
DESCRIPTION:Please join Senior Business Counselor\, and Adjunct GMU Professor George Siragusa\, as he guides you through a step-by-step process of building your Value Proposition Design which is invaluable to startups\, early stage companies\, growth\, or even mature businesses! \nThe Value Proposition Design (VPD) is a framework that enables businesses to develop and solidify their foundational ideas for how they will create\, communicate\, deliver and then extract marketplace value for a differentiated product or service intended to solve a specific problem aligned with a specific customer need while delivering tangible benefits\, for an intended potential customer segment in a domain space or industry sector. It lives inside something called the Business Model Canvas\, another important foundational business framework. \n[Learn more at the event registration link.]
URL:https://www.innovate757.org/event/building-your-value-proposition-design-vpd-webinar/
LOCATION:Virtual
CATEGORIES:Business,Entrepreneurship,SBDC
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260212T100000
DTEND;TZID=America/New_York:20260212T120000
DTSTAMP:20260120T210225Z
CREATED:20260120T210225Z
LAST-MODIFIED:20260120T210225Z
UID:10004464-1770890400-1770897600@www.innovate757.org
SUMMARY:Simple Business Plan Bootcamp February 2026
DESCRIPTION:All businesses need a plan to succeed. \nYour plan drives critical decisions and actions that determine whether you succeed or fail. Identifying your core customers\, important activities and key resources can make sure you’re focusing your business on profitability and growth \nUnfortunately\, the business planning process can be confusing and complicated. The format of a traditional business plan can be long\, lengthy and intimidating to write. Knowing what information is critical to include and knowing where to get that information can result in a plan that isn’t helpful or ends up on the shelf ignored. \nIn this two-session class we will take a fresh look at how to create a plan that works for your small business. One that is less confusing\, gives you the ability to make important decisions\, and helps you figure out how to determine what information you really need before you execute the plan. SBDC Manager Eric Byrd will walk you through building your own simple business plan using The Business Model Canvas and other tools so you can easily chart a course for success. \nIn the first session (part one) you will identify the 5 Elements of Your Plan and define the structure of your business concept. This is the foundation of your plan and of your business once you open your doors at launch time. Also in the first session (part one)\, you will discover how to identify your core Customer Segments and Value Proposition to map out what you need to know to turn your idea into an actual operational business. Between the sessions you will do research and gather information about your key customers and value proposition to include in your basic plan. In the second session (part two) you will learn how to use your value proposition information to map out your business model and identify ways to confirm your concept using the data gathering and validation techniques. Also in the second session\, you will be exposed to the three core Business Finance concepts you will need to understand to turn your idea into a functioning business. Throughout the process you will be able to ask questions and identify the specific information you need to have to create the right plan for your specific business. \nSpeaker(s): Eric Byrd\, Manager\, Loudoun SBDC \nFee: $0 No Cost \nTwo Sessions: \n(Part 1) Thursday\, February 5th\, 2025  10:00am – 12:00pm \n(Part 2) Thursday\, February 12th\, 2025  10:00am – 12:00pm \nNOTE: Registration closes 24 hours before start of first class.
URL:https://www.innovate757.org/event/simple-business-plan-bootcamp-february-2026/2026-02-12/
LOCATION:Virtual
CATEGORIES:Business,Entrepreneurship,SBDC
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260210T100000
DTEND;TZID=America/New_York:20260210T110000
DTSTAMP:20260126T170958Z
CREATED:20260126T170958Z
LAST-MODIFIED:20260126T170958Z
UID:10004477-1770717600-1770721200@www.innovate757.org
SUMMARY:Using AI for Social Media
DESCRIPTION:Work Smarter\, Stay Authentic \nSocial media marketing can feel overwhelming\, from coming up with ideas to writing captions\, planning content\, and posting consistently. For many business owners\, it’s difficult to keep up while managing everything else. \nIn this live\, virtual workshop\, you’ll learn how practical\, easy-to-use AI tools can help simplify your social media process without sacrificing your brand voice. Through real-world examples and demonstrations\, we’ll show how AI can support content ideas\, caption writing\, and planning so your social media efforts feel more manageable and intentional. \nThis session is designed to be approachable\, practical\, and immediately useful. \nWhat you’ll learn: \n\nWhich AI tools are most useful for social media marketing\nHow to use AI to generate content ideas and draft captions\nWays to streamline social media planning and save time\nBest practices for using AI while keeping your brand authentic\n\nWhether you’re new to AI or already experimenting\, you’ll leave with clear ideas and next steps you can put into practice right away.
URL:https://www.innovate757.org/event/using-ai-for-social-media/
LOCATION:Virtual
CATEGORIES:Business,Entrepreneurship,Home Based Business,SBDC
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260205T100000
DTEND;TZID=America/New_York:20260205T120000
DTSTAMP:20260120T210225Z
CREATED:20260120T210225Z
LAST-MODIFIED:20260120T210225Z
UID:10004463-1770285600-1770292800@www.innovate757.org
SUMMARY:Simple Business Plan Bootcamp February 2026
DESCRIPTION:All businesses need a plan to succeed. \nYour plan drives critical decisions and actions that determine whether you succeed or fail. Identifying your core customers\, important activities and key resources can make sure you’re focusing your business on profitability and growth \nUnfortunately\, the business planning process can be confusing and complicated. The format of a traditional business plan can be long\, lengthy and intimidating to write. Knowing what information is critical to include and knowing where to get that information can result in a plan that isn’t helpful or ends up on the shelf ignored. \nIn this two-session class we will take a fresh look at how to create a plan that works for your small business. One that is less confusing\, gives you the ability to make important decisions\, and helps you figure out how to determine what information you really need before you execute the plan. SBDC Manager Eric Byrd will walk you through building your own simple business plan using The Business Model Canvas and other tools so you can easily chart a course for success. \nIn the first session (part one) you will identify the 5 Elements of Your Plan and define the structure of your business concept. This is the foundation of your plan and of your business once you open your doors at launch time. Also in the first session (part one)\, you will discover how to identify your core Customer Segments and Value Proposition to map out what you need to know to turn your idea into an actual operational business. Between the sessions you will do research and gather information about your key customers and value proposition to include in your basic plan. In the second session (part two) you will learn how to use your value proposition information to map out your business model and identify ways to confirm your concept using the data gathering and validation techniques. Also in the second session\, you will be exposed to the three core Business Finance concepts you will need to understand to turn your idea into a functioning business. Throughout the process you will be able to ask questions and identify the specific information you need to have to create the right plan for your specific business. \nSpeaker(s): Eric Byrd\, Manager\, Loudoun SBDC \nFee: $0 No Cost \nTwo Sessions: \n(Part 1) Thursday\, February 5th\, 2025  10:00am – 12:00pm \n(Part 2) Thursday\, February 12th\, 2025  10:00am – 12:00pm \nNOTE: Registration closes 24 hours before start of first class.
URL:https://www.innovate757.org/event/simple-business-plan-bootcamp-february-2026/2026-02-05/
LOCATION:Virtual
CATEGORIES:Business,Entrepreneurship,SBDC
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260127T100000
DTEND;TZID=America/New_York:20260127T120000
DTSTAMP:20260120T175514Z
CREATED:20260120T175514Z
LAST-MODIFIED:20260120T175514Z
UID:10004452-1769508000-1769515200@www.innovate757.org
SUMMARY:QuickBooks 101: Set Up and Start Tracking Your Business Finances
DESCRIPTION:QuickBooks can make running your business easier—once you know how to use it. \nIn this hands-on session\, you’ll learn how to get started in QuickBooks and set up your system to track your income\, expenses\, and invoices the right way from the beginning. \nYou’ll learn: \n\nHow to navigate QuickBooks and choose the right version\nHow to connect your bank account and categorize transactions\nHow to create a chart of accounts tailored to your business\nHow to record expenses\, send invoices\, and run basic reports\nWhat to do each week/month to stay on track\n\nThis session is best for small business owners who are new to QuickBooks or want a reset on how it’s set up. \nThis event is part of Capital Pathways\, a no-cost program from the Virginia SBDC that helps small businesses get the funding they need to grow. The program is designed for very small (fewer than 10 employees)\, emerging\, and growth-ready businesses that face challenges accessing traditional financing. It offers hands-on group learning\, guided implementation\, and extended one-on-one support focused on strengthening your finances\, loan applications\, and legal setup. \nRegister now to save your spot! \nPLEASE NOTE: Capacity will be limited for this webinar as it is an interactive session. Please be mindful and register only if you will be able to attend.
URL:https://www.innovate757.org/event/quickbooks-101-set-up-and-start-tracking-your-business-finances/
LOCATION:Virtual
CATEGORIES:Business,Entrepreneurship,SBDC
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20251216T170000
DTEND;TZID=America/New_York:20251216T183000
DTSTAMP:20251210T180647Z
CREATED:20251210T180327Z
LAST-MODIFIED:20251210T180647Z
UID:10004180-1765904400-1765909800@www.innovate757.org
SUMMARY:Hampton Roads Military Business Network
DESCRIPTION:Topic: Managing a Business\nJoin us for a special pre-Christmas networking\, connection\, and conversation with fellow military business owners\, veterans\, and military spouses who know the unique journey from service to entrepreneurship. \nRefreshments provided \nPlease note: This month we’re not meeting at The Hive — we’ll be at the Chamber of Commerce offices in Norfolk instead. \nSpeaker(s): Leland Remias & Justin Richardson\, Vroombrick \nCo-Sponsor(s): Hampton Roads Chamber \nParking; 2 HOURS FREE PARKING AVAILABLE IN NORFOLK PARKING GARAGES \nFee: No Cost
URL:https://www.innovate757.org/event/hampton-roads-military-business-network/
LOCATION:Hampton Roads SBDC\, 101 West Main Street Suite 800\, Norfolk\, VA\, 23510\, United States
CATEGORIES:Business,Entrepreneurship,Information Session,SBDC
ATTACH;FMTTYPE=image/png:https://www.innovate757.org/wp-content/uploads/2025/09/Virginia_withband_3c_rgb.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20251216T120000
DTEND;TZID=America/New_York:20251216T130000
DTSTAMP:20251210T175533Z
CREATED:20251210T175533Z
LAST-MODIFIED:20251210T175533Z
UID:10004179-1765886400-1765890000@www.innovate757.org
SUMMARY:Business Foundations - Management
DESCRIPTION:Topic: Start-up Assistance\n\nThis session is one of three parts in the Business Foundations Series for new and early stage businesses (1 year or less and $50\,000 or less in annual revenue). Each session can be taken in any order. Taking all three provides a better understanding of the core business principals of Management\, Marketing and Money. An understanding of these concepts is the foundation of business success. \nThis part of the series focuses on Marketing. Every new or early stage business owner should have a working knowledge of these principles to create a sound marketing strategy and actionable go-to-market plan. \nMarketing:\n• Building your brand • Market Research • Identifying Your Target Customer • Free Marketing Options • Paid Marketing Options • Build a Budget • Strategize your Marketing Plan \n\nSpeaker(s): Jolie Spiers\, Hampton Roads Small Business Development Center \nCo-Sponsor(s): \n\nFee: No Cost
URL:https://www.innovate757.org/event/business-foundations-management-7/
LOCATION:Online Event
CATEGORIES:Business,Entrepreneurship,Information Session,SBDC
ATTACH;FMTTYPE=image/png:https://www.innovate757.org/wp-content/uploads/2025/09/Virginia_withband_3c_rgb.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20251204T100000
DTEND;TZID=America/New_York:20251204T113000
DTSTAMP:20251125T182502Z
CREATED:20251125T182502Z
LAST-MODIFIED:20251125T182502Z
UID:10004091-1764842400-1764847800@www.innovate757.org
SUMMARY:Power Up Your Business with AI
DESCRIPTION:Unlock the power of AI to streamline operations\, boost marketing\, and simplify decision-making in your small business. This hands-on workshop will introduce practical tools and show you how to apply them to real business tasks. You’ll leave with a personalized action plan\, prompt templates\, and a curated list of AI resources tailored for small business success. \nParticipants will: Learn what AI is and how it’s being used in small business Identify key AI tools that can automate and improve business processes Gain hands-on experience using free/low-cost AI tools Leave with a resource list and a simple AI integration action plan \nThis session will not be recorded.
URL:https://www.innovate757.org/event/power-up-your-business-with-ai/
LOCATION:Online Event
CATEGORIES:AI,Information Session,SBDC
ATTACH;FMTTYPE=image/png:https://www.innovate757.org/wp-content/uploads/2025/09/Virginia_withband_3c_rgb.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20251118T120000
DTEND;TZID=America/New_York:20251118T130000
DTSTAMP:20251110T170632Z
CREATED:20251110T170059Z
LAST-MODIFIED:20251110T170632Z
UID:10004065-1763467200-1763470800@www.innovate757.org
SUMMARY:Business Foundations - Management
DESCRIPTION:Topic: Start-up Assistance\n\nThis session is one of three parts in the Business Foundations Series for new and early stage businesses (1 year or less and $50\,000 or less in annual revenue). Each session can be taken in any order. Taking all three provides a better understanding of the core business principals of Management\, Marketing and Money. An understanding of these concepts is the foundation of business success. \nThis part of the series focuses on Marketing. Every new or early stage business owner should have a working knowledge of these principles to create a sound marketing strategy and actionable go-to-market plan. \nMarketing:\n• Building your brand • Market Research • Identifying Your Target Customer • Free Marketing Options • Paid Marketing Options • Build a Budget • Strategize your Marketing Plan \n\nSpeaker(s): Jolie Spiers\, Hampton Roads Small Business Development Center \nCo-Sponsor(s): \n\nFee: No Cost
URL:https://www.innovate757.org/event/business-foundations-management-6/
LOCATION:Online Event
CATEGORIES:Business,Entrepreneurship,Information Session,SBDC
ATTACH;FMTTYPE=image/png:https://www.innovate757.org/wp-content/uploads/2025/09/Virginia_withband_3c_rgb.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20251111T120000
DTEND;TZID=America/New_York:20251111T130000
DTSTAMP:20251103T152056Z
CREATED:20251103T152056Z
LAST-MODIFIED:20251103T152056Z
UID:10004049-1762862400-1762866000@www.innovate757.org
SUMMARY:Business Foundations - Management
DESCRIPTION:Topic: Start-up Assistance\n\nThis session is one of three parts in the Business Foundations Series for new and early stage businesses (1 year or less and $50\,000 or less in annual revenue). Each session can be taken in any order. Taking all three provides a better understanding of the core business principals of Management\, Marketing and Money. An understanding of these concepts is the foundation of business success. \nThis part of the series focuses on Marketing. Every new or early stage business owner should have a working knowledge of these principles to create a sound marketing strategy and actionable go-to-market plan. \nMarketing:\n• Building your brand • Market Research • Identifying Your Target Customer • Free Marketing Options • Paid Marketing Options • Build a Budget • Strategize your Marketing Plan \n\n\nSpeaker(s): Jolie Spiers\, Hampton Roads Small Business Development Center \nCo-Sponsor(s): \n\n\nFee: No Cost
URL:https://www.innovate757.org/event/business-foundations-management-5/
LOCATION:Online Event
CATEGORIES:Business,Entrepreneurship,Information Session,SBDC
ATTACH;FMTTYPE=image/png:https://www.innovate757.org/wp-content/uploads/2025/09/Virginia_withband_3c_rgb.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20251022T120000
DTEND;TZID=America/New_York:20251022T130000
DTSTAMP:20251015T144936Z
CREATED:20251015T144936Z
LAST-MODIFIED:20251015T144936Z
UID:10004004-1761134400-1761138000@www.innovate757.org
SUMMARY:Business Foundations - Management
DESCRIPTION:Topic: Start-up Assistance\n\nThis session is one of three parts in the Business Foundations Series for new and early stage businesses (1 year or less and $50\,000 or less in annual revenue). Each session can be taken in any order. Taking all three provides a better understanding of the core business principals of Management\, Marketing and Money. An understanding of these concepts is the foundation of business success. \nBusiness Foundations – Money covers the crucial topics businesses need for sustainability and growth. In this session\, you’ll get an overview of the following: \nMoney: Essential Financial Information for long-term success • Access to Capital • Loans and Grants • Bootstrapping • Investments \n\n\nSpeaker(s): Paula Short\, Hampton Roads Small Business Development Center
URL:https://www.innovate757.org/event/business-foundations-management-4/
LOCATION:Online Event
CATEGORIES:Business,Entrepreneurship,Information Session,SBDC
ATTACH;FMTTYPE=image/png:https://www.innovate757.org/wp-content/uploads/2025/09/Virginia_withband_3c_rgb.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20251016T120000
DTEND;TZID=America/New_York:20251016T130000
DTSTAMP:20251006T160651Z
CREATED:20251006T160651Z
LAST-MODIFIED:20251006T160651Z
UID:10003987-1760616000-1760619600@www.innovate757.org
SUMMARY:Home-Based Business: Tech-Savvy Business Management Tools
DESCRIPTION:Running a home-based business comes with unique challenges—juggling tasks\, staying organized\, managing clients\, and handling marketing\, all while working from home. The right tools can make all the difference! \nIn this webinar\, you’ll discover essential tools and software that will simplify your operations\, boost productivity\, and help you focus on what really matters—growing your business. Whether you’re just starting or looking to optimize your workflow\, this webinar will provide you with practical insights and strategies to streamline your home-based business. \n\nHome-Based Business: TBD \nSpeaker(s): TBD \nCo-Sponsor(s): Co-Sponsored by the Peninsula Home-Based Business Network (York County\, Hampton\, James City County\, Williamsburg\, Poquoson\, Newport News\, & Gloucester departments of Economic Development) \nQuestions? Please call 757-664-2592 \n\n  \nFee: No Cost
URL:https://www.innovate757.org/event/home-based-business-tech-savvy-business-management-tools/
LOCATION:Online Event
CATEGORIES:Business,Entrepreneurship,Home Based Business,Information Session,SBDC
ATTACH;FMTTYPE=image/png:https://www.innovate757.org/wp-content/uploads/2025/09/Virginia_withband_3c_rgb.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20251015T120000
DTEND;TZID=America/New_York:20251015T130000
DTSTAMP:20251006T161353Z
CREATED:20251006T155931Z
LAST-MODIFIED:20251006T161353Z
UID:10003986-1760529600-1760533200@www.innovate757.org
SUMMARY:Business Foundations - Management
DESCRIPTION:This session is one of three parts in the Business Foundations Series for new and early stage businesses (1 year or less and $50\,000 or less in annual revenue). Each session can be taken in any order. Taking all three provides a better understanding of the core business principals of Management\, Marketing and Money. An understanding of these concepts is the foundation of business success. \nThis part of the series focuses on Marketing. Every new or early stage business owner should have a working knowledge of these principles to create a sound marketing strategy and actionable go-to-market plan. \nMarketing:\n• Building your brand • Market Research • Identifying Your Target Customer • Free Marketing Options • Paid Marketing Options • Build a Budget • Strategize your Marketing Plan \nSpeaker(s): Jolie Spiers\, Hampton Roads Small Business Development Center
URL:https://www.innovate757.org/event/business-foundations-management-3/
LOCATION:Online Event
CATEGORIES:Business,Entrepreneurship,Information Session,SBDC
ATTACH;FMTTYPE=image/png:https://www.innovate757.org/wp-content/uploads/2025/09/Virginia_withband_3c_rgb.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20251008T120000
DTEND;TZID=America/New_York:20251008T130000
DTSTAMP:20251006T162321Z
CREATED:20250930T160957Z
LAST-MODIFIED:20251006T162321Z
UID:10003968-1759924800-1759928400@www.innovate757.org
SUMMARY:Business Foundations - Management
DESCRIPTION:This session is one of three parts in the Business Foundations Series for new and early stage businesses (1 year or less and $50\,000 or less in annual revenue). Each session can be taken in any order. Taking all three provides a better understanding of the core business principals of Management\, Marketing and Money. An understanding of these concepts is the foundation of business success. \nBusiness Foundations – Management introduces business operation frameworks and best-practices.\nIn this session\, you’ll get an overview of the following topics: \n• Legal Organization • Basic Principles and Business Plan • Execution • Professional Affiliations • Start-up Structure • Growth Business Structure • Human Resources \n\nSpeaker(s): Jolie Spiers\, Hampton Roads Small Business Development Center
URL:https://www.innovate757.org/event/business-foundations-management-2/
LOCATION:Online Event
CATEGORIES:Business,Entrepreneurship,Information Session,SBDC
ATTACH;FMTTYPE=image/png:https://www.innovate757.org/wp-content/uploads/2025/09/Virginia_withband_3c_rgb.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250826T120000
DTEND;TZID=America/New_York:20250826T130000
DTSTAMP:20250822T144048Z
CREATED:20250822T143628Z
LAST-MODIFIED:20250822T144048Z
UID:10003878-1756209600-1756213200@www.innovate757.org
SUMMARY:Business Foundations - Money
DESCRIPTION:This session is one of three parts in the Business Foundations Series for new and early stage businesses (1 year or less and $50\,000 or less in annual revenue). Each session can be taken in any order. Taking all three provides a better understanding of the core business principals of Management\, Marketing and Money. An understanding of these concepts is the foundation of business success. \nBusiness Foundations – Money covers the crucial topics businesses need for sustainability and growth. In this session\, you’ll get an overview of the following: \nMoney: Essential Financial Information for long-term success • Access to Capital • Loans and Grants • Bootstrapping • Investments \n\nSpeaker(s): Todd DuRose\, Hampton Roads Small Business Development Center
URL:https://www.innovate757.org/event/business-foundations-money/
LOCATION:Online Event
CATEGORIES:Information Session,SBDC
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250311T100000
DTEND;TZID=America/New_York:20250311T120000
DTSTAMP:20250306T145110Z
CREATED:20250306T145110Z
LAST-MODIFIED:20250306T145110Z
UID:10003499-1741687200-1741694400@www.innovate757.org
SUMMARY:Business Plan Preparation (Virtual & In-Person)
DESCRIPTION:Join us for an exciting in-person and virtual event where we will guide you through the process of preparing a business plan.\n\n\nBusiness Plan Preparation for EDA Business Investment Grants \nJoin us for an exciting in-person and virtual event where the Small Business Development Center (SBDC) will guide you through the process of preparing a business plan and will help you understand how to complete financial statements\, to secure EDA Business Investment Grant funding. Whether you’re a seasoned entrepreneur or just starting out\, this event is perfect for anyone looking to take their business to the next level. \nLocation: 200 High Street Suite 201\, Portsmouth\, VA\, USA
URL:https://www.innovate757.org/event/business-plan-preparation-virtual-in-person/
LOCATION:200 High Street Suite 201\, Portsmouth\, VA\, USA\, 200 High Street #Suite 201\, Portsmouth\, VA 23704\, Portsmouth\, VA\, 23704\, US
CATEGORIES:Business,Entrepreneurship,Home Based Business,SBDC
ATTACH;FMTTYPE=image/jpeg:https://www.innovate757.org/wp-content/uploads/2025/03/174095_image_original.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20241107T080000
DTEND;TZID=America/New_York:20241107T160000
DTSTAMP:20241025T140933Z
CREATED:20241025T140933Z
LAST-MODIFIED:20241025T140933Z
UID:10002537-1730966400-1730995200@www.innovate757.org
SUMMARY:2024 Annual Home-Based Business Conference
DESCRIPTION:Thursday\, November 7\, 2024\n8:00 am – 4:00 pm\nVirginia Peninsula Workforce Development Center\n600 Butler Farm Road\, Hampton\, VA\n\n\nJoin us for a conference dedicated to streamlining digital and operational practices for home-based business owners and entrepreneurs. \nWhether you’re just starting out or have been running your business for years\, this event offers invaluable insights tailored to every stage and type of home-based business\, including traditional\, franchise and direct or network marketing. \nNo matter where you are on your business journey\, this conference is designed to empower you with the tools and knowledge to thrive in today’s digital landscape! \n\n\n\n\n\n\n\n\n\n\n\n\n\n$35 Early Bird Rate Ends October 24th\nThe first 75 registrants will receive a free copy of Steve Waddell’s new book\, Valuepreneurs\nRegistration includes breakfast and lunch
URL:https://www.innovate757.org/event/2024-annual-home-based-business-conference/
LOCATION:Virginia Peninsula Workforce Development Center\, 600 Butler Farm Road\, Hampton\, Virginia
CATEGORIES:Entrepreneurship,Home Based Business,Information Session,Meetup,Networking,SBDC
ATTACH;FMTTYPE=image/png:https://www.innovate757.org/wp-content/uploads/2024/10/HBBC-Img.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20230630T120000
DTEND;TZID=America/New_York:20230630T130000
DTSTAMP:20230626T163941Z
CREATED:20230626T163941Z
LAST-MODIFIED:20230626T163941Z
UID:10001255-1688126400-1688130000@www.innovate757.org
SUMMARY:Tax Returns
DESCRIPTION:Do you dread tax season and getting your tax returns completed?\n\n\n\n\n\nJoin the SBDC and  Dr. Michael Bandy for an informative webinar discussion on planning\, preparing and filing tax returns.
URL:https://www.innovate757.org/event/tax-returns/
LOCATION:Virtual
CATEGORIES:SBDC,Virtual
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20230629T080000
DTEND;TZID=America/New_York:20230629T100000
DTSTAMP:20230626T163122Z
CREATED:20230626T160928Z
LAST-MODIFIED:20230626T163122Z
UID:10001254-1688025600-1688032800@www.innovate757.org
SUMMARY:How to Read Bookkeeping and Tax Documents
DESCRIPTION:Join the Small Business Development Center and Dr. Michael Bandy at the scenic Appalachian Arts Center – 112 River Rd\, Cedar Bluff\, VA 24609 – for this in-person workshop. Participants will learn how to read and understand bookkeeping and tax documents.
URL:https://www.innovate757.org/event/how-to-read-bookkeeping-and-tax-documents/
LOCATION:Appalachian Arts Center\, 112 River Road
CATEGORIES:SBDC
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20230627T090000
DTEND;TZID=America/New_York:20230627T130000
DTSTAMP:20230626T160426Z
CREATED:20230626T160425Z
LAST-MODIFIED:20230626T160426Z
UID:10001253-1687856400-1687870800@www.innovate757.org
SUMMARY:Blue Print Business Plan Workshop
DESCRIPTION:This four-hour workshop covers the development of the business plan and financial forecasting of the business plan. Please be prepared to begin working on your business plan during the class. We will start by opening a Microsoft Word or Google Doc for you to add information to as we proceed through the workshop. By the end of the workshop you will have completed a rough draft of a portion of the business plan and have clear direction which areas you need to conduct research and add additional information to in order to complete. \nTakeaways: \n\nResearch tools\nBusiness plan components\nBusiness concept\nFinancial plan\nSupporting documents
URL:https://www.innovate757.org/event/blue-print-business-plan-workshop-2/
LOCATION:Virtual
CATEGORIES:SBDC,Virtual
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20230502T120000
DTEND;TZID=America/New_York:20230502T140000
DTSTAMP:20230411T203521Z
CREATED:20230411T203521Z
LAST-MODIFIED:20230411T203521Z
UID:10001089-1683028800-1683036000@www.innovate757.org
SUMMARY:Selling Into Healthcare: Medical Devices
DESCRIPTION:ICAP and Virginia Bio are excited to announce our next presentation – Selling Into Healthcare: Medical Devices. ICAP’s Life Science Mentor Philippe Sommer will discuss selling into the healthcare industry. During this session\, he will review the healthcare industry’s overall buying ecosystem\, as well as the different sales pathways available\, specifically for medical devices. There will also be several current companies used as case studies and they will discuss their journey through this process. \nSelling Into Healthcare – Medical Devices
URL:https://www.innovate757.org/event/selling-into-healthcare-medical-devices/
LOCATION:Virtual
CATEGORIES:Business,Entrepreneurship,Home Based Business,Information Session,SBDC,Virtual
ATTACH;FMTTYPE=image/png:https://www.innovate757.org/wp-content/uploads/2023/04/Screenshot-2023-04-11-at-4.34.49-PM.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20230329T173000
DTEND;TZID=America/New_York:20230329T190000
DTSTAMP:20230221T200234Z
CREATED:20230221T200234Z
LAST-MODIFIED:20230221T200234Z
UID:10000993-1680111000-1680116400@www.innovate757.org
SUMMARY:ICAP Hosted Happy Hour
DESCRIPTION:Join us for an evening filed with networking and a good time at the ICAP hosted happy hour. Light hors d’oeuvres and drinks will be served.\n\n\nThe event will not be open to the public.  \nIt will be open to: \n757 Collab active and alumni founders \nMembers of Assembly \nRISE founders \nHRBRC founders
URL:https://www.innovate757.org/event/icap-hosted-happy-hour/
LOCATION:Assembly Norfolk\, 400 Granby Street\, Norfolk\, VA\, 23510\, United States
CATEGORIES:757 Maker Space,Business,Entrepreneurship,NIC,SBDC
ATTACH;FMTTYPE=image/png:https://www.innovate757.org/wp-content/uploads/2023/02/155167_image.png
GEO:36.852122;-76.291682
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=Assembly Norfolk 400 Granby Street Norfolk VA 23510 United States;X-APPLE-RADIUS=500;X-TITLE=400 Granby Street:geo:-76.291682,36.852122
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20230323T130000
DTEND;TZID=America/New_York:20230323T143000
DTSTAMP:20230109T165005Z
CREATED:20230109T165004Z
LAST-MODIFIED:20230109T165005Z
UID:10000922-1679576400-1679581800@www.innovate757.org
SUMMARY:How to Manage your WordPress Website
DESCRIPTION:Join us and learn how to create and/or better manage your WordPress website!\nAre you looking for a simple\, yet effective website to use for your business? WordPress might be a good option! In this workshop\, we’ll cover “the basics” on creating and updating a WordPress site\, including:\n\nUser management\nPage creation and editing\nImage and video uploads\nPlugin management\nLinking to social media
URL:https://www.innovate757.org/event/how-to-manage-your-wordpress-website/
LOCATION:Virtual
CATEGORIES:Information Session,SBDC,Virtual
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20230315T120000
DTEND;TZID=America/New_York:20230315T130000
DTSTAMP:20230306T170639Z
CREATED:20230306T170639Z
LAST-MODIFIED:20230306T170639Z
UID:10001037-1678881600-1678885200@www.innovate757.org
SUMMARY:GovCon 101: VOSB/SDVOSB
DESCRIPTION:Navigating the New SBA VOSB/SDVOSB Certification \nThe SBA has recently taken over the certification of VOSB/SDVOSB for set-aside opportunities with the government. This class will walk you through the new application and give you advise on how to properly submit your application. \nIn this class you will learn: \n\nWhere to access the portal for application submission\nHow to manage the required data\nWhat documents will be needed\nEligibility guidelines
URL:https://www.innovate757.org/event/govcon-101-vosb-sdvosb/
LOCATION:Virtual
CATEGORIES:Business,Entrepreneurship,Home Based Business,Information Session,SBDC,Virtual
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20230315T110000
DTEND;TZID=America/New_York:20230315T120000
DTSTAMP:20230306T170511Z
CREATED:20230306T170511Z
LAST-MODIFIED:20230306T170511Z
UID:10001036-1678878000-1678881600@www.innovate757.org
SUMMARY:The Power of the Press: Incorporating Earned Media into Your Craft Beverage Marketing Strategy
DESCRIPTION:Most craft beverage companies\, no matter their size or model\, recognize the importance of marketing\, but too many ignore a high impact strategy: earned media. In this webinar\, Virginia SBDC Craft Beverage Assistance program manager Chris Van Orden will ask Lisa Archer\, Editor and Publisher of Edible Blue Ridge\, about her experience working with the craft beverage sector\, the media’s process for sourcing stories on local producers\, and what makes a good subject. \nSPEAKER: Lisa Archer is the editor and publisher of Edible Blue Ridge\, a quarterly magazine dedicated to celebrating Central & Southwestern Virginia’s unique regional food scene\, with a focus on our many farms\, orchards\, wineries\, farmers markets\, specialty shops\, eateries\, food artisans and home cooks. Edible Blue Ridge distributes 10\,000 copies of each issue through more than 200 select grocers\, restaurants and retailers across their territory. \nLisa holds an MFA in Creative Writing from Hollins University\, and has worked in the food and beverage industry for over 18 years. In addition to working for a three-Michelin-star restaurant\, and as a master sommelier’s assistant\, Lisa has also managed a specialty grocery store\, started her own ice cream sandwich business and even spent time as an affineur and sales rep for a cheese cave in Brooklyn. She co-hosts Outside the Box\, a monthly informational meetup group for small business owners in the greater Roanoke area. When she’s not at work\, you can find her hiking one of the local trails or pulling weeds in her ever-expanding garden.
URL:https://www.innovate757.org/event/the-power-of-the-press-incorporating-earned-media-into-your-craft-beverage-marketing-strategy/
LOCATION:Virtual
CATEGORIES:Business,Entrepreneurship,Home Based Business,Information Session,SBDC,Virtual
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20230309T123000
DTEND;TZID=America/New_York:20230309T133000
DTSTAMP:20230306T170228Z
CREATED:20230306T170228Z
LAST-MODIFIED:20230306T170228Z
UID:10001035-1678365000-1678368600@www.innovate757.org
SUMMARY:Let’s Talk about Cybersecurity Risks and Trends for 2023
DESCRIPTION:Small business leaders can expect more incidents of attack surface expansion\, data security breaches\, identity theft\, and remote code execution attacks than in the previous year if they don’t take proactive cybersecurity measures. \nLearn how to avoid the TOP 5 mistakes that could let hackers in!
URL:https://www.innovate757.org/event/lets-talk-about-cybersecurity-risks-and-trends-for-2023/
LOCATION:Virtual
CATEGORIES:Business,Entrepreneurship,Home Based Business,Information Session,SBDC,Virtual
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20230308T100000
DTEND;TZID=America/New_York:20230308T120000
DTSTAMP:20230306T170058Z
CREATED:20230306T170058Z
LAST-MODIFIED:20230306T170058Z
UID:10001034-1678269600-1678276800@www.innovate757.org
SUMMARY:Building your Business Performance Dashboard Metrics
DESCRIPTION:Please join Senior Business Counselor\, and Adjunct GMU Professor George Siragusa\, on Wed\, November 16th\, 2022\, as he guides you through a step-by-step process of building a business performance dashboard\, complete with relevant metrics\, that is invaluable to meet your strategic and tactical goals and objectives. This webinar is extremely useful for early stage companies\, growth\, or even mature businesses! \nDuring this NO-COST webinar you should be able to: : \n\nSee what business dashboards look like\nUnderstand why a “scorecard” is important\nBecome familiar with the principles that guide your 1st dashboard draft\nKnow how to get started and begin building a dashboard for your business\nDecide on a group of simple but important key metrics\nSee what software is available\, making scorecard development easier\nLearn how and when to use these new business metrics with your business team\nSee how dashboard insights can make a positive impact on your business performance\nAND… hear answers to many of your business briefing questions in real time!
URL:https://www.innovate757.org/event/building-your-business-performance-dashboard-metrics-2/
LOCATION:Virtual
CATEGORIES:Business,Entrepreneurship,Home Based Business,Information Session,SBDC,VIPC
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20230307T110000
DTEND;TZID=America/New_York:20230307T130000
DTSTAMP:20230306T165850Z
CREATED:20230306T165850Z
LAST-MODIFIED:20230306T165850Z
UID:10000745-1678186800-1678194000@www.innovate757.org
SUMMARY:Payment Processing
DESCRIPTION:This two-hour webinar is designed for government contractors to learn more about credit card optimization\, including reducing fees on credit cards and gifts cards. \nLearning Outcomes: \n\nChoosing a Processor – What to look for when picking a company to process credit cards.\nVisa/MC Interchange – Find out how the processors get charged and how it affects you.\nGift Card Programs – Will setting up a gift card program for your business help? If so\, learn how to set one up.\nCash Discounting – Find out how to pass the fees to the cardholder in a way that doesn’t break Visa/MC compliance.\n\nSpeaker(s): Ed Hopper is the CEO of Altor Processing Systems\, founded in 1999. In January 2018\, he led his company in a new direction. They launched Altor/50 and now donate half of their net profits to over 20 charities. Ed says “We can usually help merchants save money and help charities at the same time. It’s a Win/Win!”
URL:https://www.innovate757.org/event/payment-processing-2/
LOCATION:Virtual
CATEGORIES:Business,Entrepreneurship,Home Based Business,Information Session,SBDC,Virtual
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20230228T170000
DTEND;TZID=America/New_York:20230228T183000
DTSTAMP:20230220T185206Z
CREATED:20230220T185206Z
LAST-MODIFIED:20230220T185206Z
UID:10000990-1677603600-1677609000@www.innovate757.org
SUMMARY:QuickBooks 101
DESCRIPTION:Subscribed to QuickBooks Online but not sure where to start? Or better yet\, unsure if you’re ready to make the leap to using a paid accounting software? \nIf so\, join us for a highly interactive and hands-on program where we’ll go through all the basics of QuickBooks Online. \nBy the end of our time together\, you will be able to: \n\nCustomize your chart of accounts\nLink bank feeds\,\nCategorize transactions\,\nCreate automatic categorization rules\,\nReconcile accounts\, and\nCustomize reports!\n\nFor an action-oriented experience\, we’ll be using QuickBooks Online Test Drive. Please be ready with website loaded at the start of class: https://qbo.intuit.com/redir/testdrive.
URL:https://www.innovate757.org/event/quickbooks-101-4/
LOCATION:Virtual
CATEGORIES:Business,Entrepreneurship,Home Based Business,Information Session,SBDC,Virtual
END:VEVENT
END:VCALENDAR