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DTSTART;TZID=America/New_York:20260430T120000
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UID:10004760-1777550400-1777555800@www.innovate757.org
SUMMARY:Before You Build: How to Define the Right MVP for Your Startup
DESCRIPTION:Featuring LaToya Allen\, Founder of NoteLoft \n​Building too early—or building too much—is one of the most expensive mistakes an early-stage founder can make. Before you write a single line of code or hire a designer\, you need a roadmap that prioritizes revenue over “feature creep.” \n​Join LaToya Allen\, founder of NoteLoft and veteran software engineer\, for a high-impact session on defining a lean\, investor-ready MVP. With 13 years of experience building for both startups and enterprise\, LaToya will show you how to cut through the noise and ship what actually matters. \n​In this session\, we’ll cover: \n\n​The “Problem First” Framework: Identifying the single most important hurdle your product must clear.\nFeature Prioritization: How to ruthlessly decide what stays and what goes in V1.\n​The AI Litmus Test: Does AI actually belong in your MVP\, or is it a distraction?\nRoadmapping: Creating a path from initial launch to a scalable\, revenue-focused product.\n\n​Whether you’re a solo founder or leading an executive team\, this talk will give you the tools to ship faster than your competitors can hire.
URL:https://www.innovate757.org/event/before-you-build-how-to-define-the-right-mvp-for-your-startup/
LOCATION:Virtual
CATEGORIES:Business,Entrepreneurship
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DTSTART;TZID=America/New_York:20260325T120000
DTEND;TZID=America/New_York:20260325T130000
DTSTAMP:20260308T042513Z
CREATED:20260308T042513Z
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UID:10004656-1774440000-1774443600@www.innovate757.org
SUMMARY:Beyond the Buyer Persona: Mastering your Ideal Client
DESCRIPTION:Most startup founders navigate their growth using a paper map—they filter for job titles and industries\, then wonder why their “perfect” leads aren’t biting. In 2026\, a job title is just a coordinate; it doesn’t tell you the weather\, the current\, or if the fish are even there. \n​In this high-impact session\, we’re moving past static personas and into dynamic ICPs. We’ll show you how to stop “sailing blind” by using: \n​🔍 The Paper Map (Searchable Layer): The objective filters you use to build your list (Industry\, Stage\, Title). \n​🧠 The Deep-Sea Sonar (Learnable Layer): The hidden psychological traits you need to earn (Motivations\, Buying Behavior\, Risk Tolerance). \n​🧭 The Tactical Compass (The Bridge): The system for translating those deep “pings” into “clues” you can actually find and act on. \n  \n​Stop guessing and start navigating. We’ll cover how to find this data\, how to verify it through behavior\, and why speaking where your audience already hangs out beats screaming into the void.
URL:https://www.innovate757.org/event/beyond-the-buyer-persona-mastering-your-ideal-client/
LOCATION:Virtual
CATEGORIES:Business,Entrepreneurship
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DTSTART;TZID=America/New_York:20260225T120000
DTEND;TZID=America/New_York:20260225T133000
DTSTAMP:20260129T002524Z
CREATED:20260128T232541Z
LAST-MODIFIED:20260129T002524Z
UID:10004484-1772020800-1772026200@www.innovate757.org
SUMMARY:Storytelling that Sells: 6 Techniques for Brand\, Sales\, Marketing & Pitching
DESCRIPTION:Most founders struggle to explain what they do in a way that lands. \n​​You’ve got traction\, a great product\, maybe even a team — but when you try to describe it to a potential customer\, investor\, or partner\, the story falls flat. \n​​This isn’t a branding problem.\nIt’s a storytelling problem. \n​​In this 90-minute\, high-touch session\, you’ll learn how to: \n\n​​Use storytelling to reduce risk and drive decisions\n​​Adapt your message for investors\, buyers\, or marketing content\n​​Build clarity around your value using 6 powerful frameworks\n​​Pitch transformation — not just features\n\n​​This session is for startup founders who need to sharpen how they show up for: \n\n​​Sales\n​​Marketing\n​​Pitching\n\n  \n​​You’ll leave with:\nA tested storytelling toolkit you can plug into your next email\, pitch deck\, or sales call — immediately. \n  \n*Please Note: This event is the first of the new 2026 Founder Roadmap Series presented by RedwoodRISE Ventures – More events to follow!*
URL:https://www.innovate757.org/event/the-2026-founder-roadmap-storytelling-that-sells-6-techniques-for-brand-sales-marketing-pitching/
LOCATION:Virtual
CATEGORIES:Business,Entrepreneurship,Virtual
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