Mitch Peters, a retired master sergeant, and his wife Cathy, a native of Hampton Roads, brought a taste of Michigan to Virginia by opening a Biggby Coffee Virginia Beach location at 2422 Princess Anne Road. Known for its coffee, teas, smoothies, and other snacks, Biggby Coffee, which started in Michigan, has over 300 locations mostly in the Midwest. The first Biggby Coffee Virginia Beach location, which was formerly a bank building, now employs 22 part-time staff and offers a diverse menu prepared by a skilled team of baristas. Despite pandemic and supply chain challenges, the Peters are thrilled to introduce Biggby Coffee to Virginia Beach residents.
Introduction
From Yahoo!news By Sandra J. Pennecke, The Virginian-Pilot
Background
Mitch Peters found a way to bring a little bit of home to Virginia Beach. The Michigander and his wife Cathy opened Virginia’s first Biggby Coffee, founded in Michigan, at 2422 Princess Anne Road on Jan. 10. The chain has more than 300 locations in 13 states, mostly in the Midwest.
Personal Journey
Mitch Peters knew the brand well and enjoyed the coffeehouse when he visited relatives. Founded in 1995 as Beaner’s Coffee, the chain was rebranded to reflect the big letter B in its signage — and the way that regulars referred to it. Peters spent 23 years in the Air Force before retiring in 2014 as a master sergeant and moving back to Virginia Beach.
Entrepreneurial Spirit
Cathy Peters, born and raised in Hampton Roads, had a background in park and recreation management and worked in the Virginia Beach public library system. Mitch Peters, always passionate about starting his own business, saw an opportunity with Biggby Coffee and decided to be the first to bring it to Virginia.
Business Details
The husband and wife team now employ 22 part-time workers at their Biggby Coffee location. Known for its coffees, espressos, teas, smoothies, bagel sandwiches, muffins, and other snacks, Biggby offers a diverse menu made from scratch by a team of baristas.
Location Transformation
The Peters found a former bank building across from the municipal center in Virginia Beach to establish their Biggby Coffee shop. Extensive renovations converted the space into a coffee shop, with plans to utilize the vault for storage and potentially as a meeting space or sitting area in the future.
Conclusion
Despite facing challenges due to the pandemic and supply chain issues, Mitch and Cathy Peters are excited to introduce Biggby Coffee to the Virginia Beach community. They believe that those familiar with the brand will appreciate having a piece of home in their new location.
Question & Answer
What is the background of Biggby Coffee Virginia Beach?
Mitch Peters, a retired master sergeant, and his wife Cathy brought a taste of Michigan to Virginia by opening the first Biggby Coffee Virginia Beach location at 2422 Princess Anne Road.
How many locations does Biggby Coffee have?
Biggby Coffee has over 300 locations mostly in the Midwest, with the first Virginia Beach location being opened by Mitch and Cathy Peters.
What kind of menu does Biggby Coffee offer?
Biggby Coffee is known for its coffees, espressos, teas, smoothies, bagel sandwiches, muffins, and other snacks, all prepared by a skilled team of baristas.
How many part-time staff does the Biggby Coffee Virginia Beach location employ?
The Biggby Coffee Virginia Beach location employs 22 part-time staff members to serve the diverse menu to customers.
